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 David C. L. Ch'ng
David Ch’ng has extensive experience in the diverse areas of industrial and business administration, marketing and market research (in Australia, South East Asia and the Netherlands). Positions held include Project Director, General Manager and Director, Management Consultant and Counsellor. For five years he was Marketing Manager for Unilever Pty. Ltd. in Malaysia, and was responsible for the design, execution and control of marketing research projects related to the conception, screening, evaluation, launching and monitoring of Unilever products in Malaysia and Singapore. In 1996 he founded his own consultancy called Mosaic Consultancy Pty. Ltd., specializing in cross-cultural training for expatriate postings in Asia, cross-cultural negotiation, marketing planning and the management of creativity and innovation.
David is one of Australia’s leading experts on the Overseas Chinese entrepreneurs in Asia, and consults to organizations such as The Asialink Centre, The Research Institute for Asia and the Pacific (RIAP), Managing Differences Pty. Ltd., and the Committee for Economic Development of Australia (CEDA) for international briefings and executive development programmes. He is Associate Professor at the Melbourne Business School, Melbourne University, Adjunct Professor at the Australian School of Entrepreneurship, Swinburne University, Associate at the Mount Eliza Centre for Executive Education, and a visiting lecturer at the Australian Institute of Management. He is a resource speaker for The Executive Connection and was awarded Best New Speaker 1996, 100% Club Award 1997, Resource Speaker Excellence Award 1998, 100% Club 2002, and Speaker of the Year 2002.
He has used his original research work to promote a better understanding in Australia of the importance of the Overseas Chinese, particularly in ASEAN countries, Hong Kong and Taiwan. His latest book “The Overseas Chinese Entrepreneurs of East Asia” has made a major impact in the business circle in Australia and has been translated into the Indonesian language.
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